Haris PLASSARAS

Haris Plassaras is an experienced Market Access and Government Affairs executive with deep expertise in pricing, reimbursement and pharmaceutical negotiations across Greece, Cyprus and Malta. As Head of Market Access & Governmental Affairs at Medison Pharma, he leads the development of comprehensive access strategies for innovative therapies in Rare and Severe Disease Therapeutic Areas.

His work centers on designing value‑driven pricing frameworks, navigating evolving reimbursement policies, and collaborating closely with partner Biotech companies, Authorities and Payers to accelerate sustainable patient access.

With a strong background in commercial finance, forecasting and policy analysis, Haris blends analytical rigor with strategic insight—enabling evidence‑based decisions, optimized negotiation pathways and broader patient access in challenging healthcare environments.